Tristan Butt

Tristan is a purpose-driven senior executive, Board Director and investor with more than 25 years of leadership experience across retail, food and beverage, FMCG and e-commerce.

His career spans the UK, Europe, APAC and the United States, where he has led businesses, growth and transformation across global blue-chip organisations and high-growth ventures. He has held CEO and senior executive roles with Unilever, Mars, L’Oréal, Woolworths, Amazon, Kerry Foods and Endeavour Group, with accountability across portfolios exceeding $12 billion in revenue. He has operated at scale across more than 100 product categories and 2,000 retail locations, bringing a distinctive perspective across both the supplier and retailer sides of the consumer value chain.

Tristan is recognised for building high-performing, values-led teams and bringing clarity, commercial rigour and pace to complex environments. His leadership combines a strong customer and commercial lens with disciplined execution, enabling organisations to navigate strategic change, simplify operating models and deliver sustainable growth and performance.

Alongside his executive career, Tristan has partnered with CEOs, Boards and founders as an advisor, non-executive director and investor, supporting consumer and retail businesses through growth, transformation and periods of strategic inflection.

Tristan is a graduate of the Australian Institute of Company Directors and holds a Bachelor of Laws (Honours) from the University of Birmingham in the United Kingdom.